The name Levi’s Pennies From Heaven comes from a heartening story.
Almost immediately after Levi died, many family and friends reported finding pennies in the most odd and unusual places. Pennies started popping up everywhere, often on significant dates.
An anonymous person sent a poem that captured exactly what we were experiencing. From that point forward, every time we found a penny, we started calling them Levi’s pennies from heaven and considered it Levi’s way of letting us know he was near, and misses us as much as we miss him. A collection of these moments are stored in a special jar filled with pennies from heaven.
It seemed natural and fitting to name our foundation Levi’s Pennies From Heaven.